While being a long standing tradition in the United States, Black Friday steadily found its way into European culture in recent years. “The Day After Thanksgiving” has been used as a bridge day by many American families to get the gift shopping done a good time ahead of the holidays, taking advantage of promotional sales […]
A couple of days ago, our homies at Vice Sports released a video showing how Miami Heat superstar Dwyane Wade met up with the infamous NBA shot impersonator aka former pro player Brandon Armstrong (@BdotAdot5). Watch the video below to see whether D-Wade was impressed with how Armstrong interpreted his go-to moves. In the second […]
Like no other movie “Back to the Future” sparked fantasies of time travel, meeting your parents and getting things right on the second try -which is technically the first try- and of course what to do when your teenage mom has a major crush on you. Today on Back to the Future day we salute this movie […]
Reign Man aka Shawn Kemp Starting off with one of the GOAT dunkers the game has ever seen. We’re not sure if reign and rain are synonymous, but in the case of Seattle’s stereotypical weather conditions and their posterizing power forward we’ll make an exception. Chocolate Thunder aka Darryl Dawkins RIP, big dog! You and […]
We all know that the mecca of basketball, although some will disagree, is none other than New York City’s Madison Square Garden. Naturally, the mecca for streetball wouldn’t be too far off. Not far at all in this case as Harlem’s Rucker Park has claimed this honor for multiple decades now. But despite the fact […]
It is always interesting to see in which direction Nike, the international industry leader, attempts to push the field. We suppose that when claiming upward of 90% of the global sneaker market it is safe to assume that the Oregon brand exercises a certain power that allows them to choose designs and colorways for us consumers […]
Coca Cola, McDonalds, Mercedes Benz, Michael Jordan, Apple. What do all these names have in common besides being the international category leaders in their own right? The answer is brand identity. A commodity only a few companies have beyond the borders of their home markets. Becoming a household name across the continents is no easy […]
Christmas, Easter and the NBA Playoffs have always been a major stage for sneaker companies to reveal new heat to the masses. Typically, these events are the most publicized and televised games of the season, giving footwear outfitters of the best basketball league in the world great opportunities to market their products. Christmas reds & greens, […]
There is this guy in our office who all of a sudden is a Cleveland Cavaliers fan… You know the type. Someone you have known for years but has never admitted allegiance to any NBA franchise, yet suddenly is a fan of one of the best teams in the NBA. “What?! Since when do you like […]
