It’s that time of the year again. People keep on reviewing their choices, their achievements, their Ws and their Ls. Sneakerheads do that as well – in another kind of way though. We SEE our good and bad decisions right in front of our eyes: in our shoe cabinet! Bargain shopping at the mall gone […]
It’s been a while since Nike launched a completely new sole technology. On August 3rd however, REACT will officially launch with the Nike Hyperdunk 2017 Flyknit and the Jordan Super.Fly 2017. While both shoes feature full-length REACT, they couldn’t be more different… I got to test the Hyperdunk and the Super.Fly in advance to give […]
Whether you are in charge of accounts or design the layout of a homepage, your job description does not necessarily describe you. You can be petty bourgeois and work in a hip agency or be funky and work in the IT sector. Unfortunately, a lot of us think in stereotypes and thus, automatically create a mental picture of a person working […]
Die heutige Streetwear-Szene hat den Nike Air Force One schon längst für sich beansprucht, dabei hat der kultige Sneaker vor über 35 Jahren eher das Hallenparkett als den Asphalt beherrscht. In 1982 revolutionierte Nike mit der Veröffentlichung des Basketball-Schuhs die gesamte Branche: die Nike Air-Technologie bot dem Athleten nun einen Sneaker mit weicher, federnder Dämpfung und […]
